In our Idea Generation environment, members of the community (or a group) can submit, discuss and vote on ideas, in collaboration with Face and client teams. Collaborative idea generation fosters the iterative growth of ideas, and helps good ideas that may have gone unnoticed rise to the top. Through the process, fledgling concepts will be born, nurtured, and hybridised into entirely new idea streams, as well as refined and validated by the community, resulting in a broader and sharper set of final co-created concepts. Using images, videos and design files, users can bring their thoughts to life, bringing richness to an insight, and illustrating and building their ideas.